Google Analytics & Webmaster Tools
Google Analytics & Webmaster Tools basically, are powerful tools that make life easy. Imagine if you could track the results of your marketing efforts effectively, even when they are negative.
These programs allow website owners to track a variety of different variables and metrics that contribute to overall site success.
By simply placing a small tracking code within your site, you will have access to huge amounts of data that can be tracked monthly, to show you exactly how people are using your website.